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Kidgits Club Back-to-School Blast at The Shops at Mission Viejo

Simon Property Group, Inc. (NYSE:SPG), a leading global retail real estate company, is holding a special celebration to help young students and parents across the country ‘make the grade’ even before the school year begins. Families are invited to score an “A+” in preparedness and entertainment with Simon Kidgits Club®’s annual Back-to-School Blast at The Shops at Mission Viejo on Saturday, August 24, from 10 a.m. to noon near the updated Children’s Play Area.

Simon Kidgits Club’s Back-to-School event will feature a variety of interactive activities for children and valuable offers for adults, all designed to make transitioning into academic routines a little easier.

·   Infusing some fun: To incorporate excitement into getting back to the classroom, kids will have the opportunity to participate in seasonal-inspired craft-making activities and games, including notebook decorating and entertainment by Radio Disney.

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·    Introducing what’s hot: Before hitting the books, families can explore the latest clothing, accessory and toy trends from retailers at The Shops at Mission Viejo. An informal fashion show will feature children from the local community (chosen via Facebook) in the hottest looks for the new school year from select retailers, including The Children’s Place.

·     Sharing savvy ways to save: Event attendees will have the chance to win prizes and giveaways and tackle their back to school shopping lists with exclusive retailer coupons. Kidgits Club members will receive a special LEGO figure gift, while supplies last. In addition, shoppers who follow The Shops at Mission Viejo on Twitter or like them on Facebook by August 23 will receive a special gift by mentioning their username at the event.

Find out what's happening in Mission Viejowith free, real-time updates from Patch.

“At Simon® malls, we know the back-to-school experience means more to families than simply purchasing must-have supplies,” said Patsy Sanquist, director of marketing and business development at The Shops at Mission Viejo. “We’re hosting our annual Back-to-School event to encourage parents and kids to connect with each other, enjoy a final moment of summer fun at their favorite Simon mall, and are ready to take on a new school year.”

The Simon Kidgits Club is a fun and informative program that focuses on health, wellness, education, safety and entertainment for children ages 3-8. Celebrating its 10th anniversary in 2013, the Simon Kidgits Club has kept children and parents alike amused for a decade with various events and activities while providing incentives for club members, such as special offers, rewards and games.

For more information about the Simon Kidgits Club and Back-to-School events, visit www.simon.com/kidgits or The Shops at Mission Viejo on Facebook at https://www.facebook.com/ShopsAtMissionViejo, Twitter at https://twitter.com/ShopsMV or Instagram at http://instagram.com/ShopsMV/.   

About The Shops at Mission Viejo

Among the 150 stores and restaurants at The Shops at Mission Viejo, this indoor mall features Nordstrom, H&M, Macy's, Apple, Microsoft, Sephora, Farrell's Ice Cream Parlour and The Cheesecake Factory. The Shops at Mission Viejo serves many nearby communities such as Ladera Ranch, Rancho Santa Margarita, Coto de Caza, San Juan Capistrano and the city of Mission Viejo. The Shops at Mission Viejo is conveniently located at the intersection of the I-5 and Crown Valley Parkway in the city of Mission Viejo. With over 150 stores and restaurants, The Shops at Mission Viejo is south Orange County's main shopping destination. For a map and store listings, as well as directions, events and job listings, visit http://www.simon.com/mall/the-shops-at-mission-viejo or call 949-364-1771.

About Simon Property Group

Simon Property Group, Inc. (NYSE: SPG) is an S&P 100 company and a leader in the global retail real estate industry.  The Company currently owns or has an interest in 326 retail real estate properties in North America and Asia comprising 241 million square feet. We are headquartered in Indianapolis, Indiana and employ approximately 5,500 people in the U.S.  For more information, visit the Simon Property Group website at www.simon.com

About Simon Brand Ventures

Simon Brand Ventures (SBV), Simon's business-to-consumer arm, is pioneering the transformation of shopping centers into a medium where consumer brands can build relationships with Simon shoppers who make over 2.8 billion visits each year.  Simon's vast franchise of market-leading shopping centers nationwide provides SBV the foundation to monetize the distribution system through numerous consumer ventures. SBV and its affiliates have engaged in a number of consumer business initiatives, including the Simon Visa Giftcard® and the American Express®/Simon Giftcard; launch of Simon platform programs such as Simon dTour Live® and Simon Kidgits Club®; a national media delivery channel including static, digital and experiential marketing and advertising vehicles; and multiple national and local marketing alliances with Coca-Cola and Visa U.S.A. among others.

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