Rita's Jewelry offers a selection of fine jewelry at competitive prices. The shop carries rings, necklaces, watches, earrings and bracelets, to name a few. It also offers services such as resizing, remounting, prong re-tipping, clasp replacement, chain repair and pearl re-stringing. The store specializes in platinum, gold and diamond custom-designed items. Watch services include cleaning, battery replacement, band replacement, crystal replacement, stem and crown work and appraisals. The store also buys old gold and watches. It is located in a shopping center with ample parking for guests.